Most Inspiring Squid Game Advertising Campaigns and Social Media Posts
Squid Game, the Korean series on Netflix, became a global phenomenon back in 2021. Now, with the release of its second season in 2024, the hype is back! Some brands are already jumping on the trend, sharing Squid Game-related posts to connect with their audiences.
I know that you all know what the original Squid Game series is about, but here’s a sneak peek in case you forgot:
Cash-strapped players are offered a game with a huge prize. Hundreds of people meet to play traditional children’s games. However, they don’t know one of the key rules of the game:
If you lose, you’ll be dead.
But if you win, you’ll be rolling in money.
While the series offers insights into human nature, its graphic violence and unsettling premise have drawn significant criticism. Squid Game season two raises the stakes with new games and betrayals, but its reliance on shock value continues to divide audiences.
When a phenomenon like Squid Game takes over, brands need to act fast. Understanding what your audience is watching and feeling is key to staying relevant.
馃憠 For example, back in 2021, the sales of white slip-on Vans have risen since the premiere of this series. Also, according to Lyst’s report, searches for red boiler suits have spiked .
Now, with Squid Game season two capturing everyone鈥檚 attention again, there鈥檚 a fresh chance for brands to come up with clever Squid Game marketing ideas and ad campaigns to ride the wave in 2024! 馃弰鈥嶁檧锔
What Are the Best Squid Game Ad Campaigns by 天美传媒女优s? (From 2021 to 2024 and Beyond!)
Here is the compilation of the best Squid Game advertising campaigns by brands.
Ready to play this (marketing) game?
惭肠顿辞苍补濒诲鈥檚
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Bialetti
I personally loved this one! Combining the festivity of the Christmas season, marketing hype, and a pinch of family drama鈥攚ho could say no?
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Puma
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Crocs
Get in the game with this daring new Squid Game style. Shop Crocs Squid Game Collection
Duolingo
Heineken
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Budweiser
Dominos
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MARIGOLD HL Milk
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Pepsi
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Semrush
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BONUS: Netflix (Who else would share Squid Game ads more, duh?)
Loved this version as a Heartbreak High fan! It perfectly shows how blending two iconic themes can resonate deeply and evoke strong emotions.
We swear no Heartbreak High cast were harmed during the filming of this round of Red Light, Green Light…
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there’s no such thing as taking it too seriously when you’re playing SQUID GAME: UNLEASHED.
Know your audience, watch what they watch. Better observation, better engagement. We hope these brand Squid Game ads inspire you to engage with yours!
