Zsolt Farkas, Author at ÌìÃÀ´«Ã½Å®ÓÅ Fri, 13 Mar 2026 08:17:54 +0000 en-US hourly 1 /wp-content/uploads/2020/03/favicon-100x100.ico Zsolt Farkas, Author at ÌìÃÀ´«Ã½Å®ÓÅ 32 32 The Supplement Ad Report 2025: What Actually Works in Meta Advertising Now /the-supplement-ad-report-2025-what-actually-works-in-meta-advertising-now/ Fri, 05 Sep 2025 11:10:09 +0000 /?post_type=news&p=368825 The world of supplement advertising has never been more competitive or more data-rich. At Evolut, we work exclusively with supplement and beauty brands to drive performance through standout creative, strategy, and full-funnel execution. This year, we dove deep into a dataset of 500 Meta ads from 50 global supplement brands to uncover what truly moves …

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Supplement Marketing Strategy in 2025: 5 Big Shifts ÌìÃÀ´«Ã½Å®ÓÅs Can’t Ignore /supplement-marketing-strategy-in-2025-5-big-shifts/ Tue, 27 May 2025 12:34:39 +0000 /?p=363178 The global supplement industry is expected to reach $206 billion in 2025, as Bill Giebler stated in his speech at Vitafoods Europe 2025. This growth is driven by evolving consumer expectations, shifts in digital behavior, and next-generation technologies such as AI and wearables. But for many supplement brands, the challenge isn’t just about product formulation, …

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What 300 Top-Performing Beauty Ads Taught Us About Winning Creative Strategies in 2025 /what-top-performing-beauty-ads-taught-us-about-winning-creative-strategies/ Mon, 03 Mar 2025 08:59:36 +0000 /?p=359252 Let’s be real, most beauty brands are burning money on ads. They invest in high-end production, beautiful visuals, and influencer collaborations, yet many of their ads fail to convert. Why? Because they’re focused on aesthetics instead of performance. At Evolut, we wanted to uncover what actually works in beauty advertising. So, we analyzed 300 of …

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Marketing Strategy That Works: How Jewellery ÌìÃÀ´«Ã½Å®ÓÅs Are Winning in 2026 /marketing-strategy-that-works-how-jewellery-brands-are-winning/ Thu, 20 Feb 2025 09:40:32 +0000 /?p=358720 The jewellery industry is more competitive than ever. Consumers have endless choices, and standing out requires more than just a beautiful product, it takes smart marketing, strong storytelling, and a brand that knows its audience inside out. At Scoop International Fashion Show in London, we spoke to top jewellery designers about what’s really working in …

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The AI Revolution in Retail: Challenges, Opportunities, and Future Trends /the-ai-revolution-in-retail-challenges-opportunities-and-future-trends/ Wed, 18 Sep 2024 13:31:52 +0000 /?post_type=news&p=350410 During the 2024 Paris Retail Week, Europe’s premier event for the retail and commerce industry, Havas Commerce published a global report that revealed critical insights into AI’s growing influence on the retail landscape. The report, based on a comprehensive survey of 500 industry professionals across 21 countries and various business models, analyzed key trends and …

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Beyond the Hype: Mastering the Art of Gen Z Marketing /beyond-the-hype-mastering-the-art-of-gen-z-marketing/ Tue, 02 Apr 2024 08:04:56 +0000 /?post_type=news&p=341490 The Youth Marketing Strategy Festival in Brooklyn kicked off with a bang. Professionals from American agencies, as well as marketers from large brands, shared all their knowledge on Generation Z, how to reach them, and the marketing tools and strategies that are effective with them – a report from the festival by Zsolt Farkas, the …

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Unleashing the Synergy of ÌìÃÀ´«Ã½Å®ÓÅ Building and Performance Marketing for Lifestyle ÌìÃÀ´«Ã½Å®ÓÅs /unleashing-the-synergy-of-brand-building-and-performance-marketing-for-lifestyle-brands/ Thu, 22 Jun 2023 10:50:25 +0000 /?p=319280 In today’s competitive business landscape, lifestyle brands strive to captivate their target audience and drive growth. Two crucial strategies, brand building, and performance marketing, have emerged as powerful tools in achieving these goals.  However, many lifestyle brand owners face a common dilemma – how to balance the long-term vision of brand building with the immediate …

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The Role of Artificial Intelligence in Email Marketing /the-role-of-artificial-intelligence-in-email-marketing/ Tue, 06 Jun 2023 07:44:14 +0000 /?p=318208 In the constantly evolving world of digital marketing, businesses are continually looking for innovative ways to optimize communication, engage audiences, and increase conversions.  One such technological innovation that has significantly transformed the landscape of email marketing is Artificial Intelligence (AI). This blog post will delve into the role AI plays in email marketing, discuss its …

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15 Eye-Opening Examples of How Ecommerce and Traditional Commerce Differs /eye-opening-examples-of-how-ecommerce-and-traditional-commerce-differs/ Thu, 27 Apr 2023 13:47:58 +0000 /?p=314660 The game of commerce has changed big time in recent years, and eCommerce has been a major player in the transformation of lifestyle brands. On one hand, the pandemic has had us all shopping online, but as things open back up, people are craving that in-person retail experience more than ever before. In this blog …

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