Lilia Tovbin Wed, 19 Aug 2026 19:36:41 +0000 en-US hourly 1 /wp-content/uploads/2020/03/favicon-100x100.ico Lilia Tovbin 32 32 How Agencies Turn Email Marketing Into a High-Margin Service /how-agencies-turn-email-marketing-into-a-high-margin-service/ Tue, 18 Aug 2026 19:10:21 +0000 /?p=386502 Email marketing for agencies should be a highly profitable service. But too often, it鈥檚 packaged as another deliverable added to a broader retainer, leaving agencies to absorb the strategy, production, platform, and reporting work without charging for its full value.  The reality of that approach is it鈥檚 leaving revenue on the table for what could …

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